Reading time: ~ 2 m
This year, cryptocurrencies and the cryptoeconomics have changed the minds of consumers around the world. According to Morning Consult’s latest report, Fastest Growing Brands of 2021, 5 of the 20 most successful brands are Coinbase (# 4), Afterpay (# 8), Cash App (# 9), Chime (# 15), and Bitcoin ( No. 16) are breakthroughs in the field of digital financial technologies.
Founded in 2014, Morning Consult has created a technology platform to collect data on industry leaders and reach over 100 million people worldwide. Representatives of the company conduct more than 15 million interviews and surveys in more than 100 countries annually. The Fastest Growing Brands report covers both new and existing companies that have increased their consumer appeal and popularity in 2021.
Cryptocurrency exchange platform Coinbase has seen the largest growth among the six financial services companies on this year’s list. The number of app users is growing every month. Bitcoin, which also ranked this year, hit a new all-time high in November. Among other leading cryptocurrency brands, Bitcoin is the most widely recognized, and its recognition and popularity among the adult population continues to grow. Along with other crypto apps, Afterpay and Chime are on the list of fastest growing brands.
The Morning Consult rating is determined by polling tens of thousands of people worldwide on a daily basis on more than 4,000 brands and products. 2021 saw a breakthrough in cryptocurrency branding and cryptoeconomics.
#research #shows #successful #brands #cryptorelated
